Mattel's #Barbie has been a big recent hit at the box-office.
04 Aug 2023, 10:00
Mattel's #Barbie has been a big recent hit at the box-office. But did you know that Mattel has also been leading the way in Web3 activities as well?
BONUS: Check out the last photo and you'll see our favorite Ken - it may be @elonmusk , who knows? 😉
Mattel's four most successful on-chain projects launched:
(2022) @Balmain and @Mattel ’s Partnership on ready-to-wear fashion line and three exclusive Barbie NFTs
(2022) @Hot_Wheels NFT Garage Collection in Mattel’s Marketplace
(2023) @BossBeauties X Barbie’s Career Virtual Collectibles
(2023) Mattel Creations P2P Marketplace
Any guesses as to what they’re cooking next in the space? 👀
Cheers to iconic brands building in the space and accelerating mass adoption!